Fachhochschule Wiener Neustadt GmbH - Campus Wieselburg  

Breakfast Spreadable


SNEAKY DREAM - peanut inspired taste

AUSTRIA - 2026

All the taste of peanut butter, none of the worry.

Why should peanut butter be off-limits for so many people? The SNEAKY DREAM is the first peanut-free cream that recreates the beloved taste and texture of peanut butter using sunflower seeds and soybeans. Designed for allergy-aware and health-conscious consumers who value mindful eating and sustainability, it combines safety, nutrition, regionality and indulgence in one simple solution. Rich in protein and made from carefully selected plant-based ingredients, the SNEAKY DREAM allows everyone to enjoy the peanut butter experience — without peanuts. Because great taste should be shared, not restricted.

Categories : Breakfast. Spreadable.
Preservation methods : Fresh.
Population targets : Adult. Children. Intolerant (gluten, lactose, egg …). Senior. Vegetarian.
Components : Soja.
Consumer timeframes : Breakfast.
Innovations : Recipe. Main component. Target population.







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