BOD’ MOJA (BE MINE)
BIOTECHNICAL FACULTY, UNIVERSITY OF LJUBLJANA
ECOTROPHELIA SLOVENIA 2012 - Or/Gold ECOTROPHELIA EUROPE 2012 - Not awarded
Bod’ moja (Be mine) is a unique hazelnut spread with honey and chocolate. Its uniqueness derives from its ingredients, which are 85 % of Slovenian origin. Hazelnuts, honey, rapeseed oil and carob flour are all locally produced, and this is product’s biggest competitive advantage, as it would be the only hazelnut-chocolate spread on the market that contains mostly Slovenian ingredients. Carefully selected ingredients are behind product’s premium quality and exquisite taste. Locally produced hazelnuts are the main ingredient and account for 40 % of the spread. This is why Bod’ moja is certified with the brand “Slovenski lešnik” (Eng. »Slovenian hazelnut«). The trademark represents Slovenian origin of the hazelnuts, as well as their higher quality. Bod’ moja is an environmentally friendly product since transport routes are significantly shorter compared to similar products on the market. The spread will be sold only on Slovenian market and will contain 85 % of locally produced ingredients. Furthermore, the product has a potential to acquire ECO certificate. For this purpose we would encourage suppliers to aim at ecological production. The spread Bod' moja has two main target groups: residents of Slovenia and tourists. The spread can be consumed daily, but because of its quality Slovenian ingredients and premium design, it is also perfect as a gift or souvenir from Slovenia. So if you would like to try something truly authentic and unique, Bod’ moja is the one for you.